‘Video is the new picture’ I keep being told, YouTube holds more videos than all the porn videos ever sold in Soho I’m told..wow that would be something, so being a reluctant techi I head off this morning to the Broadcast Video Expo at Earls Court 2..if video is going to be that big it’s bound to have an impact on the property world…arriving there early doors I sent an excited post on Facebook from there, I went along expecting an army of scantily clad stand assistants to ‘scan’ my barcode on my entry badge at every opportunity, and the recruits from the double glazing world who moved to overselling mortgages and life insurance would surly now become experts in the video world if it was going to be this big..
Not a bit of it, not many crappy freebies that don’t work once you get back on the tube let along get home, no scantily clad young stand assistants, well a couple, but you would have to hunt them down, I can across them purely by chance, they just happened to be standing by this racing car, but no double glazing type salesmen, the stand were all attended to by business owners, all a sort of cross to varying degrees between real geeks and lovies, I’m mean let’s get this straight they were no selling ‘video’ cameras such as you get in Currys or PC World for a couple of hundred quid, these were the real deal, full on with the supporting cast, some major bits of gear, sort of stuff you see on the beeb, well into the 10′s of thousands, some of it I’m sure into the 100′s of thousands, I can see this coming into the UK property market as more and more agents compete for a share of the market, and punters become more techie savvy.
In Berlin and Germany where I also work there is a much higher usage of professional video shooting of property for sale happening, I could never work out how they could afford it with property prices ranging form about £100 per sq foot to £500 at the very exclusive top end of the market, then I remembered why I don’t have such a problem traveling to Berlin, the agent fees are a standard 6% + vat….so where did my day at the BVE leave my mind 3D is apparently the new Video, that’s 3D HD of course….well Mary our happy life coach who works with clients to get a feel and deep understanding of client’s lifestyle requirements is half way through shooting some professional videos for a company who get 6 million hits per month she tells me, how many have they asked you to make? it started with 10 now they have asked me to extend that to 50…blimey..there must be an idiots guide to shooting videos on amazon….or perhaps a how to video on YouTube…
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